Friday In-Focus · 23 December 2024
A working call on the 2025 MLV 100 LinkedIn list, 10x conference site updates, and AI-assisted profile and headline drafting.
Summary
This session is a working planning call for a MedTech Leading Voice publication: a list of 100 medtech voices to follow on LinkedIn in 2025. Sean Smith describes the concept, modeled loosely on magazine “most influential” lists, with categories, profile snippets, follower counts, key posts, photos, and a short reason to follow each person. They discuss balancing the list by gender and race and writing an intro from the publisher. Much of the call covers production and the 10x Medical Device Conference website. Sean and Francesco review which images, logos, and copy need replacing, distinguish old and new pages, and discuss approval delays with Jose. Francesco agrees to work on cover designs and website graphics; Sean stresses taking control of the project and getting it launched. They also discuss brochure covers and conference photos. The later part focuses on AI-assisted workflow and messaging. Dylan shows how to export LinkedIn profiles as PDFs, ask ChatGPT for headlines, and use shared chat links in a Google Doc to organize useful prompts. They test clickbait-style headlines and discuss avoiding clichés. Sean outlines an intro about real connection and relationships, plus plans for webinar posting, distribution, and preparing for a call with Jose.
Chapters
Times run from the start of the recording.
The slides
Take these with you
Transcript
Edited for readability: filler words, false starts and Zoom housekeeping removed. Times run from the start of the recording.
Thank you. Right?
100 people to follow.
Oh, it's a top 100 med tech.
And 2025. Okay. So time. Magazine time, 100. Mlv. 100. Most influential.
Voices.
Med tech, leading voices. 2025.
Time of the boss.
Okay. So then, about our list, you know, we need to pick.
Look at these covers.
Here, look at these designs, you know.
Yeah.
There and then we have categories. Okay? So I wanna create a 100 Med tech leading voices to follow on Linkedin in 2025. This is for
a year end thing of people that we loved in 2024 people that posted really good content that got lots of followers likes and shared really credible valuable information with the industry. We believe that, you know, sharing information opening openly and freely in the red tech regulatory space is, you know, really. building a community and elevating everyone based on time. Magazine's 100 time. 100 most influential companies, 2025 enter. Now. They have, you know, cover designs, the 100 most influential companies. While we want to
do the 100 medtech leading voices to follow in 2025, and on Linkedin. And so with that in mind, I I want categories. You know, regulatory quality post market surveillance. all the different areas that we cover in Med tech, leading voice and then I want tags. And then for each person's post, I want to create a snippet from their Linkedin profile about who this person is.
And so it needs their name, their title, their company, name, their number of followers where they're from or where they're based. And then a key post of theirs, and then with just the headline and the link. And then you want to have generate, you know, maybe one or 2 sentences about the person derived from their profile, that tells the person why to follow them, you know, in in no uncertain terms.
There should be a photo of the person, and so help me figure out how to organize this. I'd love to write an intro by me. Why, we're doing this, you know the value. You know. Remarkable stuff being produced, you know. Seen the rise of a lot of new new voices this year, new leading voices and that is the publication that I would like to produce. We have a list. We want to make sure that it's balanced between males and females. We want to make sure that it's racially representative of the
Diversity and we want to. Make this thing worth downloading. Make it attractive. Make it you know, look like a mainstream publication. And then at the end. We wanna make sure that we have, you know, like a an ad for us. Basically, you know, med tech about med tech leading voice about our webinars. We did. You know more than 20 webinars last year, and we're gonna do a lot more this year. And we wanna put an ad in for
10 x Medical Device Conference in Newport Beach, May 6, th through 8th in conjunction with the medical device group. So there should be an ad somewhere in the middle of this, you know. Join us in with the call to action, you know. Register now. So yeah, I'd like help putting this, you know, thinking this through, and and you know, tell me what should be in it, and how it should be designed. how many people, we should try to stuff on one page.
Okay? still, given that, Francesco, you're not gonna be able to start a lot of this.
I can start the the 1st 2 pages.
Okay and the website for 10 X needs to be finished this week. and we need to go through the stuff that he said. He doesn't like and change it. The 1st one is that picture of This is not even right. I don't know. I don't. I don't.
You go home home just on the home of the next. I can change. I can have that change today without picture. I don't know why he approved that he likes.
I sent you a picture of a people sitting around the table. That's the picture that we're going to use. My. this is this still brings up the old thing.
Yeah, I need to tell again to to delete the the link. I'm gonna tell him that.
Well. the problem is that Joe isn't speaking to me. He's not. He's not communicating right. I'm hesitant to take down the old page until we have approval on the new one. He's expressed what he doesn't like, so let's not have him swap out. But I need the address of where the new one is.
The new one. It's here. I'll put it on on general one. Sec. General. There! Shame on.
So. Apparently it was this image here that should be replaced with.
With the people. This one here. Okay.
Then this is all out of date here. So I need to rewrite that for January, January 3rd is Mark Omo. But I need to write it. I
Then we're gonna have this is, it's not innovation, compliance, growth. He vetoed that a while ago. this image needs to go away. We have.
These are going to be replaced with new Logos.
From who.
Well, I'm gonna give you the Logos are gonna be Basils leans.
Yoner North America.
Okay.
Replace on the Doc.
Bulb type. donna. I don't know who tti health research outcomes is. I don't I? You know, lean is gonna stay. I don't know who this? I don't even know what that says. digital edict. I've never heard of them. so question mark about whether or not they can be removed. I I can't say we need to ask Junior
Then.
Someone else. That song goes. Zoom goes.
How many of these people are gonna be coming back? Unclear?
I mean, he could just do a I told him to do a document. I'm not gonna go over 65 times because he changed. The idea is not gonna happen absolutely, not because I asked him 35 times if that things was good. The Graphic was good. Then he changed idea. I need a document with all the people. Then gonna talk. I need document with perfect stuff. I'm not gonna go over 85 times because he doesn't have the clear idea, not gonna happen, not from me. I'm sorry, because then I'm gonna get pissed, and I'm not gonna work for him at all because you know me. I talked to him a hundred 1 million times, were it him to Shar and everyone he doesn't know, or barely answer to me.
So not my problem. Absolute 0, 0 like 0 my problem because I talked to him many times. So the the picture asked him many times if it was good. The other one, he said, yes. Then he tell you it didn't tell me that I need to change the picture so.
Okay.
You should fly down a little bit like less less, you know. because it's not the important world. It's basically a loser. They need to sell this company, so I don't give a shit because I hate when people doesn't answer. I hate that. That's when I hit something from Lean. They don't answer. When you send them 65 emails and slacks, they do not answer. And when your answer is not my problem, I can move on. So I'm gonna do the don't. This morning on the website, the 2 Graphic and the Logos I'm I'm waiting for the document now and then.
Don't work with. I don't work.
No, no.
Stupid piece goes. How do you do that? Actually, I'm sorry.
No Ne no Ne luis la dicisione nostra e nostra a dobiamo propore coelo que chista lui avra coal que cambiamento vabene non ladivi can be volta.
I already changed many times. That's the problem.
So okay, I I know that he's not easy to work with, I know. But at this point I am the problem, not him. So so what needs to happen is we need to take control of this project. and we need to RAM it through and get it launched. And that's what I need to happen this week. And so what I'm asking for is collaboration that.
Absolutely. Yes, but things I'm seeing is when I send them I'll select and said, Hey, do I need this? I need that. Do you think this is okay? Not even answer.
I know, because he's depressed and mentally ill. Okay, so a Laura, we have to decide. You know, we we have to decide. And unfortunately. I have not had a lot of time to focus on this. Why? Because I've been busy talking to people getting speakers, recruiting sponsors, doing all the things that need to be done in order for you to know what goes on these pages. You know the pricing, for example. You know I I proposed to him last week a completely new pricing structure which allows people to show up for half a day, a full day, 2 days, you know. I haven't heard anything. I will reach out to him, and I will try to get answers from him. But in the meantime the only thing that we know
the only thing that we know is that he just doesn't want a lot or any stock photography in, particularly on the on the main page. where wherever that went.
Okay, stock photography, like even the.
It was.
See even the top page with the people like thought.
The picture that I showed you that needs to be replaced.
Okay, that.
See what his problem with that. And he's not wrong. Is that showing that room full of people, all watching these presentation, all watching a presentation on the screen is misrepresentative of what this conference looks like. So he just wants a picture of what it actually looks like. It's not an unreasonable request. It's like, Okay.
Absolutely not.
I think that as a placeholder that image was fine. I you know, as a placeholder this image is fine. I would probably replace that with one of the pictures that I sent you, you know. But that's you know. neither here nor there. I mean, the the point is well, how do I get to the home page on this.
If you go on 10 x yeah. Look at that.
Now it keeps bringing up this.
This is the homepage of the old one. This is the old one.
Oh, I'm still on the old one. Okay.
If you go into next. Oh, no, no, no, we were before, I think. Yeah, you have it. Yeah, hold on.
Right? So this.
This one's got. I got replaced. Yes.
He felt was misrepresentative. So that's easy. I have the feeling that This might be replaced with a screenshot of you know everybody attending a Friday session.
True.
Would be more representative. But that's all.
I'm changing. I just changed the 2 things now, and these 2 are are done, so I need to send it to the char. So that's fine. So the brochure which one is the brochure? No, no, this one. I have it, this one I have it.
This is what the cover of the brochure would look like. So the new brochure should look like this. But since we have a picture of this right here. I don't really think.
We need that there. We don't need anything. There.
You know. I'm I'm not sure.
Does it look awful with 2 the same honestly.
Yeah, okay, so we need to figure out what we're gonna put here instead of that. But.
I will do a big download, Bob Button there like a huge one.
Okay, well, I'll have to think about it, because I can't come up with a decent answer right now.
Yeah, that's not in the corner. I rather focus more on the I wanna do the the thing for the for our stuff for the Med Tech, the cover and all the other shit. This one just sends you to start the new version. When this is done. so we have home the next.
Okay, thank you. Just start on cover designs.
Yeah, I'm gonna hard to cover. And I'm gonna make some.
You know.
Stuff.
Look at. Look at other top. 100 designs. I'm not saying copy Time Magazine, I'm saying.
No, I, if I can have like, for example, in the in the front page, if I have the permission to put someone face like you know.
Like mine.
I I can put your but or your or what Jose, or someone like it will be nice, you know, like with the one from times. It look good. but I don't know if I can do that. That's the problem. Your yes, I can. But other people I don't know if I have the permission.
Don't we put you on there.
No, absolutely not. But yes, I'm gonna come with more than one than one example, at least 3. So we can do that. And I'm gonna do this. Do that. Where did you send me for 10 x? Would you send me the picture you told me? You send me? You send me via email.
I.
I'm gonna check. I'm gonna check. I think it was via email.
I think it was probably sent through Whatsapp because did it on my phone. I went to my.
Okay? No. Problem. Oh, yes, like this. So one was.
Yeah, that one.
Okay, perfect.
Talking about.
Got it.
So maybe one of the pics is there a picture with a black woman on? There.
Yes. Oh, yeah. This one.
Yeah. So 1st timer, maybe put that picture where it says, 1st timer. I don't know. Crop it, though.
I have it all here. So you're fine.
Okay, that's it.
I have it all.
Thank you.
Okay, I'll send you something on the thing. I'll send this to to share, and what everything.
Okay. Thank you very much.
Bye, bye! Alright.
You want us to.
So.
Do you want to stay on.
The point is, let me share what chat Gpt said.
Yeah, I'd love to see it.
Okay, I just hit send. I'm gonna bring it up. Oh.
I.
Not bad.
Ice, went into Google Gemini and asked for Linkedin profiles of Med Tech leaders. It just gave me all the list. This big list of Ceos. of Major Med. Tech manufacturers. So.
We, we're only trying to feature people that we've done posts from. So actually, we have all the data in the world, which is a hundred issues of medtech leading voice with spreadsheets from every week that we posted shit. We? We have all the names in the world. you know. This was the reason why I was just a little bit annoyed with Emily is because we this is this is not new research. This is really just going through and being like, is this somebody we post a lot of shit from? Or is this somebody that we posted once? And they don't really do anything. So
basically, the job is to sit with the list of a hundred and something people and say yes or no right to open their profile, to look at their recent posts to say, is this shit any good or not? Are they just self promoting or not? You know. And are they? Are they. you know. Maybe it's a little self promotional, but it's the only person we have doing cyber security posts, or the only person that we have. you know. You know, these categories aren't necessarily right, but the idea is to have categories. So what would the category be for Georg? What would the category be for T-bor. What would the category be? We write the categories based on the people? Not
but what Fra needs in order to start doing this is at least the the list. So basically. I might as well pick the 100 people from what we've got. And if we can't get to a hundred, then I'm gonna go back into Linkedin and find them and go back into the history of Medtech leading voice. You know. because I put this thing together every week. I have a strong idea of what we're looking for and what we're not
but.
Yeah.
You know, these are interesting, noteworthy newcomers, most shared. Post top collaborator. what's gonna need to happen once we get the list together is, the thing is is like, what are we gonna say in one or 2 sentences about each person, and that
that may or may not be something that chat Gpt can actually accomplish.
Yeah.
Maybe if I write 10 of them it could be the other 90.
Yeah, it's not going to do them from. The whole clause. Won't know you want probably do 5, 5 would probably be enough. But then, like, where's the data coming from? Are you just gonna scrape their profile one at a time?
Probably I mean, essentially, what I'm looking for is a hook for, you know, or a headline for each.
Each person.
Each person so that you're flipping through this thing. And you're like, you know, smash or pass. You know that one.
Right, yeah.
Right like, like, maybe that's the way I'll mark the list, smash or pass.
Odd or not.
what I'm doing here is thinking through a finished product asking myself, what it needs to look like in order to be effective.
If I were to pick this thing up, would I think it was a piece of junk, or would I think it was worthwhile.
Is it going to help me. or is it just going to be a piece of trash? The same thing with the Italy ebook? The same thing with the website for 10 x the same thing. This is this is the thought process that I go through with every single thing, every single email. Every single thing that I do, I ask myself, is this good enough. or is this shit? Because market most marketing and most things that chat Gpt comes up with for marketing are actually shit. You know. They're actually not very good, you know. They stick the word navigating and everything. You know that sort of thing right? So.
avoiding cliches, avoiding overused language, avoiding meaningless, wordy things. Tell me why I should care about eorg. Tell me why I should care about each one of these people, and why I might want to follow them, so that this guide is, in fact, a really useful guide for people to figure out how to how to develop a meaningful network on Linkedin. Right? Because groups are gone right? And so this is what I would write in the Intro
groups are gone, we found 100 people worth following, not to say that there aren't more not to say that there aren't people sharing valuable content. But these are the people that we've been following that have consistently provided value that have contributed to the community. These are the people that are shaping the way that you know. There, these are the people that are that are that are, you know, shaping the community on linkedin groups. Dead, you know. spamming people, obnoxious, right? You know.
So what has Med tech leading voice focus on over the past year? If we were to, you know, if I'm writing an intro to this thing. And I want to say, you know, it's been a big year. Med tech leading voice. We produce this many issues. We've produced this many webinars. You know, we developed our 1st 2 courses. You know we we did shit.
Right.
And we're looking forward to 2025, and we're looking forward to New thought leaders emerging, new leading voices emerging. We're looking forward to getting involved in 10 x in May, you know. Call these things out in the introduction. you know. And you know, looking back, looking forward, this is this is this is this is your end. Reflections from the publisher of Medtech leading voice. You know. What did we see? You know from you know, you know.
And and and what do we see coming? You know all of the struggles with Mdr. And Ivdr. You know, are around the implementation. And you know. in the you know all the guidance documents that were produced, you know. We can give a shout out to the 5 10 K roundup. You know the number of you know 5 10 K is approved by the FDA. Something like that, you know, like I mean, we can
and the thing with 10 x is that what we really want to call out is this site and and throughout the the thing is the key to growth. The key to advancing your career is connection. real connection, right? So what we want to do is we want to position 10 x, as you know. making real connections. I think we might need to rethink the tagline the future of Med Tech, you know.
you know, connecting Med tech leaders connecting, you know connecting Med Tech. That could be the name you know.
Yeah, I think that's good.
So take a stab at writing an intro page. Don't let Chat Gpt go overboard. You know it's a message from me. It should sound like me right? And it should convey excitement and enthusiasm. It should be helpful. And it should stress this idea of relationships and connection. You know that in the modern era those are the 2 scarcest.
You know that that those are scarce commodities, or scarce whatever you know. for as connected as we are real connection, ascend and and building strong relationships is at an all time low people feel more isolated and more disconnected than ever. and the antidote to that is to build and contribute to a community, you know, and then
10 x is an opportunity for those for everyone to come together. You know, I mean. Imagine if we're able to say, Come, meet, you know 15 of the Medtech leading voice. 100 the Mlv. 100, you know. And imagine having some sort of badge or something that people can put on their thing that says that they were were one of the Mlv. 100 for 2025, you know. And
make the make this thing valuable. And then what we have to think about is the strategy for getting people to share this list. getting people to share this. This document as as widely as possible. So that what happens is. you know, this thing gets circulated to 25,000 people or more, you know, it gets it gets a really wide distribution. And
So you want an introduction. That episode that emphasizes that you know real connection and strong relationships. It's never been a harder time for those that they're scarce, and that the antidote for that scarcity is people coming together to connect in real life. And that.
People in this list are handpicked for their contributions in 2024 to building the Medtech community on Linkedin.
Okay.
Linkedin groups don't work, you know, and the algorithm feeds you what it feeds you. You have little control over that. And so we have manually selected people worth following, you know. And not just who's the most popular, but who's adding value. You know this isn't a popularity contest, it is, and it isn't so.
Look for chick. Look for chicks. We need to look for chicks.
I think they're enough. I mean, I think that if we get 30 to 35.
Yeah.
Then it won't be like an all dude ranch.
Yeah.
You know, I mean, I can think of 5 or 10 right off the top of my head.
I'm sure.
Michelle, Marina, Maria! Oh, and then Leslie and Dr. Pavalley, Dasgupta, and and so on. There's more. There's a lot more
Yeah.
Oh, yeah, I see that.
Did you see that trick? I just showed you on how to scrape really fast? Let me just show it to you again. So you have to go into safari. I know you hate safari, but in safari you can go to a profile, you know, save as export as Pdf, Dave and T-board goes into chat, gpt as a Pdf. Tell me about why I shouldn't follow. I'm not saying this is the prompt you should follow your
enter. It's faster than just copying. It's faster than copying the text and dumping it into something. Just X. Go into safari. Open the profile export as Pdf. Or I can do it.
And that doesn't work in Google.
No, Google can't export a page as a Pdf.
Okay. So now just ask it to tell you in one.
Okay.
Sentence, that isn't boring.
What? Just be honest. it's not bad.
I can't read it. What does it say?
Following Tbor on Linkedin unlocks a front row seat to groundbreaking innovations in medtech compliance, where AI meets entrepreneurship to transform the industry. unlocking a front row seat is a terrible metaphor. Anyway, we can, we can create something. So one of the things I've been doing work.
Dive. They they went with dive into the future.
Yeah, of course, and delve and does so. One of the things I've been doing instead of creating chat. Gpt customs is every time I do any task on Chat Gpt, I make a new window. So I have like a million of these histories this way I can. I can always go back to the thing I was doing every time new every time new every time new. And then what I do is when I come up with something good. I I check the name. and then I just keep using that one window for everything related to that task. and it ends up working like a Gpt, but better because I can really refine it and refine it and refine it. So say I wanted to do this Linkedin thing
reasons to follow t-board. This is gonna remember all this t-board stuff I threw into it. But what I can do then is say, upload, hey, Martin King? So once I get something down with the within this one page. and instead of having to retell it over and over again.
I have like one thing over here that I can go back to rename our.
Hmm. So you mentioned that you have limited time to work this week.
And next, unfortunately.
Are any of these things things that you can do on your phone.
Yeah. And then there's stuff I can do if it's asynchronous to at different times, when people are asleep, for example. and like I did with the list.
Alright. So I mean, what I would focus on then is things that can be done. you know, either on your phone without making somebody cry.
Yeah.
Yeah, or I mean, you know.
I know it's not ideal, and I'm sorry I just.
Well, no, I'm not saying that. I'm just saying rather than just writing off the next 2 weeks I was like, well, I'm out. you know I'm trying to. I'm trying to say, you know, it would be helpful if you do what you can with the availability that you have and the technology that you have that is not going to be too disruptive to Either you know your emotional well-being or anyone else in your families not trying to say, Well, fuck it work, anyhow.
But I am saying, certainly you can do something useful without being too, you know, invasive or.
So one thing I'm good at doing on my phone is writing like not I mean, I can talk to chat, gpt on it too pretty effectively. But I can also write and edit text really? Well, with my with my hands on a phone versus a lot of other things. So if it's just like. Give me a Google Doc and rewrite it, or write something on Chat gpt, and rewrite it like, that's that's easy to do from the recliner that I sit in to make sure, Connie, it's her shit done.
So anything word related in particular. and that could be talking to chat, Gpt to get it right. Things. It could be taking a deliverable and editing it. Canvas hard. I'm not that great at it, anyway. yeah. So think about that. Or let's think about that. When we think about what to do.
I give Jose comes back in 45 min and is like, I don't like what you sent me for the Doc, or whatever needs to be rewritten in XYZ. Manner like, that's something I can do. Or we need this written for that like even doing these things. If I can build. it's frustrating.
Hmm.
I do have longer, though I have, until, like 4, 35 today rather than 2, 30.
Yeah, I know I'm I'm not angry, Dylan. I hope you know that I'm not. I mean, I understand. And as I've said to you many, many times, you know. You know I don't dictate your hours, you know I don't.
No.
And I'm not one of your former employers that, you know, was just
Yeah. You're not gonna message me from Israel on a Sunday at 2 in the morning and asked me why I'm still being charged for a G. Suite account, like all did yesterday.
Exactly.
No. I just wanna make sure that I I help as much as I can. And you know that's why I have these 2 Mondays and then Thursday, so that I don't miss client calls. Okay? So there's gonna be a lot of meetings. But there's time to. So what can I do? What do we have in the docket that needs to be written.
What?
What do we have? I should know this, and I probably do if I look at my notes, but like things that need to be written the book right? The 100. There's a lot of writing that's gonna go into that. I don't know. I'm a little frustrated, too, that and this isn't on you or anything. This is Joe thing being such a fucking car, baby. It's.
Well, obviously for us upset about it, too, and you know, the only thing that I can say to both of you is that we've worked with difficult people before.
No, I'm not. I'm not mad about it. I'm just kind of sad that he's not talking to you. It's it's it's well fair to you.
Now it's he's mentally ill, you know. I just I just really just sum it up with, you know. You want to know my honesty. my honest take on him is. he was spoiled to death by his mother.
Yeah.
Told that the sun rises and sets on his head, and he is left his wife of 20 something years in favor of this female doctor who he's moved into her house. And he's basically freeloading off her. And you know, quote unquote running her business. You know whatever that means, and has found somebody who
dotes on him and cares for him the way that he feels that he should be cared for, and at the same time is really self-indulgent about his his needs. It's nap time for me, you know. It's like, what are you? 4, you know.
Yeah, I'm not saying anything about taking naps. I'm saying.
That that announcing that all he wants to do is day trade run his wife's or his new girlfriend's business. And you know Freeload, basically. And I mean, he's told me all these things, and it's just very hard for me to respect somebody who's in fact, my age and has checked out from life, who has just basically been like, I'm gonna phone it in from now on, because I've had a hard life and it's like who fucking hasn't.
Yeah, really other than like my mother-in-law. It's been charmed. Day one.
You know, even people who have led quote unquote, charmed lives from day one. I think that if you scratch the surface you're gonna find an unhappy woman.
Oh, yeah, you barely have to scratch with her. I don't think they're coming. I don't think they're coming, because 70% chance of snow tomorrow.
No.
No one wants to drive over the Catskills and snow anyhow. let's see how this meeting with Jose goes in 30 min, and he didn't touch the doc I sent him. so I don't know what that means. I'll find out, probably just busy, but.
So I've decided changing subjects slightly, that.
Okay.
The new York Times writes pretty good clickbait emails.
Yeah, they yeah. I get them all the time.
And so what I'm doing is going through them.
This is another thing that the Pdfs Pdf, save as Pdf. Thing might work well with. how are things going with the seal?
Oh. I just got the Webinar description, the edited Webinar description which I'm gonna forward to you. This should go up on Zoom and Linkedin today, I don't know if we have So fraud's gonna have to make the thingy for this. So okay, forward include to Dylan copy fraud.
New webinar today. Want to get please launch. create graphics.
I just pulled up an email from the New York Times to see if I could export it. It says house ethics, panel draft accuses Matt Gates of regularly paying for sex and using drugs. Oh, man.
Okay, so here are.
Send me the stuff. I don't even know if we're gonna have more than a few minutes of a meeting with lean cause. Michelle's traveling today, so.
Oh, my God! Oh, God!
That's.
This is what I wanted to share with you. I'm gonna put it in.
Yes.
Slack. I'm gonna send it directly to you, Dylan.
Okay.
And what it is is a series of clickbait headlines. Then I copied from my email. What I would do is take this and say to chat, Gpt, these are clickbait headlines from the New York Times. We want to write this kind of headline for each one of the medtech leading voices. Please do this for T-bors. Right so, and then
See if it can do that.
Okay, hold on.
I'm not sure if it can. but I gave it enough examples.
You did.
Hold on, let me share few things. Not bad. What do you think. edit the prompt at all.
I think the 1st one was the best because it has his name in it. I think that. You need to tell it. Edit the prompt to have. I didn't know you could edit the Prompt. Oh, you just cut and paste the prompt make sure to include the name. The person's name.
That's.
From graz to cut what is graz. I don't know.
I don't know.
I don't even know what that is.
Let me just see something else. And now it's doing the same thing for every Pdf I upload. I just threw Martin in, and it gave me this. So what you could do is the headline. and then a link to the profile. Right like this is the clickbait tagline.
Then you put in the view profile and the clickbait is to get them to go to their profile.
Right? So the link link would be view, full profile view, profile.
Yeah.
You Linkedin profile.
Yeah, so we just do a clickbait headline for every single profile that we export. And then we do a colon view, full profile. And we do that a hundred times. That can be done while I'm watching Netflix.
Right.
Indian Cartoons.
Okay. Our meeting is in 24 min.
Yes.
Okay, he sent you an email with the
The info for the webinar to post. Okay. So supposedly, Ben did build this list that you have out of his knowledge of the spreadsheet he's made so.
It is he did
But I don't know how much time you put into it, and I think Emily was the one who looked up all the links to all the people. so I don't know what's what's, but he's he's putting into it, either. and Emily's working 9 h days. She doesn't have that much time.
She's working 9 h days.
Yeah, she's really talk about how hard that is. Not that I work more hours than that, but still she's 20, whatever that's when you're supposed to work 12 h days here. The other thing that's cool is I can share this gpt with you. So this thing I just made rename top 100 clickbait. Right click, share, chat, airlink copy link.
drop in the chat for now try clicking on that.
By clicking on what?
Chat link. Do it, see if it opens the the freaking thing. Got it so what we can do so Gpt is terrible at organizing right? But if we make a Google Doc and we index. we make a bunch of these things, and we like them, we can put the links in a Google Doc and and organize them in there that we don't have to deal with, never being able to find anything we do on chat gpt again.
we create something good.
Hmm! I'm sorry. What did you say about not having to? What again.
So chat gpt, you lose your chats right, you make a good one, and you have to scroll and scroll and scroll and scroll. If we use the share link function, we can index a link of chat gpts that that we use, not the Gpt bots, but like chats that we've been doing that are working really well. and that would be a way to organize, chat, gpt in a way that can't be organized now, because it's fucking mouse. anyway. Alright, I'll get the webinar up after this call.
I'm like a little worried about this call, but we'll pull it out fraud! And him really went back and forth a lot on that video, and I wasn't really happy about it. cause Fraud knew what he wanted and he just wasn't doing it. This was my read on it because he thought it was a bad idea. That was like I was really getting that vibe, because I told Fra. after like one iteration. I called him on the phone and I was like, Prop. This is what he wants. and I explained it to him.
Maybe my English was too fast or something I don't know. Frost speaks good English.
And he kept throwing stuff back at him that like wasn't what he was asking for. And I was like, is he not understanding what he's asking for, or is he saying like, Oh, I have a better idea. I don't want to do it his way. So I know they went back and forth on that video like 40 times, or something, including like a long thread of it, that we weren't copied on.
And he's like at night.
So.
Yeah, I saw a lot of messages going back and forth. I, you know.
I just wanna make sure he's happy. Want a people, please us. So.
Well, I guess we'll find out. You know.
I mean. The the most useful thing for us to accomplish on any of these calls with him is to extract his expertise in a recorded conversation. the more we can do that versus just chatting, or cause he's got it, you know. Oh, this is shit! So if he says you know. Oh, the the thing you sent me is too shallow. The goal of the call should be to do what we did with Mark Scully in that one time where verbally we get his his nuggets and.
I understand.
Yeah.
Yes. Okay.
Oh, do you want to talk in a few.
Yeah, I I have a lot of talking to do today. And talking really wears me out. By. yeah, mean, not that I don't love everyone you know, but.
Some people just need to sit in a dark room in silence after talking to people for a long time.
Yeah, it. I mean it. It takes a lot out of me, you know. And you know the other thing that takes a lot out of me is thinking through something that isn't working.
Yeah.
Figuring out how to fix it and figuring out what it needs to look like, and figuring out all the pieces that need to be included to make it good. And I think that. you know, being able to look at the 10 X website being able to look at the Mlb. 100 being able to look at any document. Say, does this meet our sean's standards? Of what good looks like? Or is this.
This.
Not good. you know whether it's an email or a zoom description or anything it's like is is this good? And I mean a lot of the stuff that has sort of gotten, you know, back burnered or set aside like the Italy ebook have just hit this wall of. I'm not publishing this. This isn't good. This is not something that I would put my name on currently, and the amount of work that it's gonna take to rejigger this thing.
Isn't worth the squeeze.
Well, it's a lot more time than I have, so it's just gonna have to wait until I have time to do it. And
This is the other thing I was thinking about with the writing. I know you're saying this is the thing I was thinking about with the writing is that we promised that we're going to write Jose an entire book to publish on Amazon, and, like you don't have time to do what you did with with Pmg for this at the moment. So we have to think that's another problem putting on you. But it's something I might be able to help with a lot.
Well, I think if we look at you know, today is an opportunity to get a jump, start on that. Where I would start with him is, what is the arc of the story that you want to tell right.
Yeah.
You know, AI is what Ml. Is, what what you know, Sam d like, what what is, what is the topic? 1st of all, you know, like I I don't even remember what the topic is. Do you.
It doesn't really have one yet.
Okay, so.
That's what we need to extract.
But I I mean, I imagine that somewhere in the document, if you can bring up the document that you wrote for him, that would be good. because.
Okay.
You know. Frankly, I have. I have too many people to think about to remember what that document says. or even what we promised him or any of that like, I mean, literally, okay.
This is.
That's the title is, you know, medical device software and cyber security. That's really what we're writing for him.
Yeah.
Yeah. So from that perspective, it's like. what are the essential elements of this book. What are the essential concepts of this book? So the essential concepts are.
Here let me just.
Compliance, quality assurance and secure software development right? And that we have all these, we have the legislation. We have the pieces. But the thing that we're trying to do is to create a really rich document that has lots of standards, lots of legislation, lots of references. And it's basically this is what you need to know. These are the the resources that you need to know. This is how you need to find your answers, you know, and this is our experience. This is the experience that we can bring to this. So
where applicable, if they've got an interesting story to tell, then let's tell that interesting story. But you know, let's 1st get his feedback on. Is this the story that you want to tell. you know? And where are we trying to take people.
Right.
You know, I mean. the goal is to provide the authoritative guide. Why? Because that lends instant credibility to his company. They wrote the book on this subject.
Yeah. one of the things that could help, if you could give it to me would be all the isos, because I'm not buying those you can give me copies of them.
You can just go off summaries of Isos by Chat gpt.
Yeah, you don't. I can find out. I can find them.
You? You do, you don't. You don't want, you know? Basically, if you ask Chat Gpt, what is Iso? 13, 4, 85 about, it's gonna tell you it's it's you. You just need to. Yeah, that it. Our goal is not to train people on the Iso standards. Our goal is to tell people what the Isis standards are in a nutshell, how they apply to device security, or whatever the topic is, and you know what And then what is going to make this come to life is when he says, what you need to understand about this is this the way that this. You know when to apply this in. You know how critical this is like, like, give weight to what is otherwise just information. Give insight into why this matters. Tell me.
as I said before, you know. a publisher's goal needs to be to tell people how to make more money and how to stay out of trouble.
Okay.
How not to lose money and how to gain money. Anyway, I need to rest before the call.
Talk soon alright.
Bye.
Smith S., Battelli F., Dylan Sean Smith's Personal Meeting Room. MedTech Leading Voice, Friday In-Focus, 23 December 2024.